Bliss Essntls
BRAND BUILDING
OVERVIEW
Bliss Essntls is a quality CBD brand that helps you keep it simple with a carefully curated lineup of broad-spectrum CBD products. Bliss Essntls focuses its products on helping customers create more balance, restore their energy, and increase positive changes in their life. We partnered with the ownership team of Bliss Essntls when they came to us with a vision of creating a new CBD brand that was different than anything the market had seen. This consisted of The AVINTIV WAY, which is our proprietary brand-building process, which includes a brand workshop, consulting, brand naming, brand identity, product packaging, marketing collateral, and a 30+ page Wordpress eCommerce website. Bliss Essntls is set out to deliver a whole new experience for the CBD industry.
DELIVERABLES
- AVINTIV WAY
- Brand Workshop
- Brand Naming
- Brand Identity
- Product Packaging
- Marketing Collateral
- Custom Website
- SEO
- Content Creation
Colors
Sunkissed Pink
#F4817F
Daydream Orange
#F89D71
Creamy Delight
#FFFCE9
Forest Wonder
#6B8639
Solace in Black
#000000
Typography
Hero New
Boasting 10 wide-ranging weights from the crystalline Hairline to the über-punchy Super, the character set includes small caps and supports Cyrillic, Greek, and Georgian. New Hero has an incredibly clean and pure aesthetic, and is characterised by a slightly narrow m and clean vertical terminals to the C, c, S and s.
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Hero New Semibold
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Hero New Regular
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Hero New light
Neonoir Slim
Neonoir pays homage to mid-20th century neon lettering craftsmanship. The beautiful futuristic grace of handwriting on wall-sized curved glass, distilled into a connected writing font.
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Neonoir Slim
Marketing Collateral
A More Balanced Version of Yourself
ux/ui design
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