Easy Cash Title Loans

Founded

2020

Industry

Loan Service

Services provided by us

Custom Website, SEO, Content Creation

Overview

Easy Cash Title Loans is a direct auto title loan lender serving customers across Arizona. With a mission to eliminate red tape and simplify funding, they offer a fast and transparent solution to those needing quick access to capital, using their vehicle title.

Goal

Easy Cash approached AVINTIV intending to become Arizona’s go-to name in fast, fair title loans.

Their team wanted to establish a digital presence that prioritized user trust, streamlined conversions, and aligned with Google’s modern SEO expectations. The overarching goal was to outrank competitors who relied heavily on paid ads and black-hat SEO, and instead build long-term visibility through honest, educational content and scalable technical performance. To do that, we created an SEO-first site experience designed to convert users at every stage of the funnel.

Problem

Before partnering with AVINTIV, Easy Cash lacked a robust digital presence, with minimal content, weak user flows, and poor technical optimization.

Additionally, they were entering an ultra-competitive industry often clouded by predatory lending practices and spam-heavy competitors. This environment made it difficult for a newer brand to build organic authority without a robust strategy and clean execution.

Solution

We took a clean-slate approach, rebuilding the Easy Cash website from scratch with a focus on fast UX, bold trust signals, and clear conversion paths.

Our team applied best-in-class design and dev principles tailored to an audience needing financial relief and refined aesthetics. In tandem with the rebuild, we developed a 12-month SEO and content marketing strategy centered on local SEO, high-intent keywords, and thought leadership focused on education. The campaign was designed to drive qualified traffic while positioning Easy Cash as a credible, responsible lender in a saturated market.

Deliverable 1

Custom Website

We designed and developed a high-performance website tailored for conversion. With a mobile-first layout, simplified forms, strategically placed social proof, and a clear value proposition above the fold, the new site inspires confidence and reduces friction for first-time visitors.

Deliverable 2

Search Engine Optimization

Our team launched a comprehensive 12-month SEO roadmap focused on capturing non-branded keywords, optimizing technical performance, and building domain authority. Keyword rankings increased dramatically, and Orthobar’s estimated organic traffic grew by over 2,000% within months.

Deliverable 3

Content Creation

We developed a robust content strategy targeting real patient questions and industry-relevant search queries. Each piece was designed to educate, build trust, and improve rankings — aligning with Orthobar’s goal of becoming the most trusted voice in local orthodontics.